4 . using the method of semantic differential ( viz ( 4 )创造独特的校园精神核心。
Using one of the classic research patterns of psychology in chromatics - - semantic differential method to study the relationship between the color and the affection , the paper researches colors of university websites in china , and the subject is undergraduate 本研究采用色彩学中色彩与人的情感之间关系的心理学研究范式? ? sd ( semanticdifferentialmethod )法,以大学生为被试,对我国大学网站的色彩进行了评价性的研究。
百科解释
Semantic differential is a type of a rating scale designed to measure the connotative meaning of objects, events, and concepts. The connotations are used to derive the attitude towards the given object, event or concept.